{"id":16573,"date":"2025-09-23T09:51:54","date_gmt":"2025-09-23T02:51:54","guid":{"rendered":"https:\/\/nopphatnguoi.vn\/blog\/hieu-ung-lan-toa-giup-nang-cao-chat-luong-oto-trung-quoc\/"},"modified":"2025-09-23T09:52:09","modified_gmt":"2025-09-23T02:52:09","slug":"hieu-ung-lan-toa-giup-nang-cao-chat-luong-oto-trung-quoc","status":"publish","type":"post","link":"https:\/\/nopphatnguoi.vn\/blog\/hieu-ung-lan-toa-giup-nang-cao-chat-luong-oto-trung-quoc\/","title":{"rendered":"Hi\u1ec7u \u1ee9ng lan t\u1ecfa gi\u00fap n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng \u00f4t\u00f4 Trung Qu\u1ed1c"},"content":{"rendered":"<div>\n<p>&#272;&#7875; th&acirc;m nh&#7853;p v&agrave;o th&#7883; tr&#432;&#7901;ng l&#7899;n nh&#7845;t th&#7871; gi&#7899;i l&agrave; Trung Qu&#7889;c, c&aacute;c h&atilde;ng &ocirc; t&ocirc; h&agrave;ng &#273;&#7847;u nh&#432; Toyota, Volkswagen v&agrave; BMW bu&#7897;c ph&#7843;i k&#7871;t h&#7907;p v&#7899;i nh&#7919;ng nh&agrave; s&#7843;n xu&#7845;t &#273;&#7883;a ph&#432;&#417;ng. H&#7907;p t&aacute;c n&agrave;y kh&ocirc;ng ch&#7881; gi&uacute;p h&#7885; ti&#7871;p c&#7853;n th&#7883; tr&#432;&#7901;ng m&#7899;i m&agrave; c&ograve;n t&#7841;o c&#417; h&#7897;i cho s&#7921; lan t&#7887;a ki&#7871;n th&#7913;c, gi&uacute;p n&acirc;ng cao ch&#7845;t l&#432;&#7907;ng s&#7843;n ph&#7849;m c&#7911;a c&aacute;c nh&agrave; s&#7843;n xu&#7845;t Trung Qu&#7889;c. S&#7921; ph&aacute;t tri&#7875;n nhanh ch&oacute;ng c&#7911;a ng&agrave;nh c&ocirc;ng nghi&#7879;p &ocirc; t&ocirc; Trung Qu&#7889;c trong nh&#7919;ng n&#259;m g&#7847;n &#273;&acirc;y l&agrave; minh ch&#7913;ng cho hi&#7879;u qu&#7843; c&#7911;a chi&#7871;n l&#432;&#7907;c n&agrave;y.<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/media.tripmap.vn\/blog-npn\/2025\/09\/hieu-ung-lan-toa-giup-nang-cao-chat-luong-oto-trung-quoc.webp\" alt=\"\" width=\"100%\"><\/figure>\n<figure><img decoding=\"async\" src=\"https:\/\/media.tripmap.vn\/blog-npn\/2025\/09\/hieu-ung-lan-toa-giup-nang-cao-chat-luong-oto-trung-quoc-2.webp\" alt=\"\" width=\"100%\"><\/figure>\n<p>Ng&agrave;nh c&ocirc;ng nghi&#7879;p &ocirc; t&ocirc; Trung Qu&#7889;c &#273;&atilde; tr&#7843;i qua giai &#273;o&#7841;n t&#259;ng tr&#432;&#7903;ng &#273;&aacute;ng k&#7875; t&#7915; n&#259;m 2001 &#273;&#7871;n 2017, s&#7843;n xu&#7845;t h&#417;n 1\/3 t&#7893;ng s&#7889; xe &#273;&#432;&#7907;c s&#7843;n xu&#7845;t ho&#7863;c b&aacute;n ra tr&ecirc;n to&agrave;n th&#7871; gi&#7899;i. Kh&ocirc;ng ch&#7881; s&#7889; l&#432;&#7907;ng t&#259;ng l&ecirc;n, ch&#7845;t l&#432;&#7907;ng c&#7911;a xe Trung Qu&#7889;c c&#361;ng &#273;&#432;&#7907;c c&#7843;i thi&#7879;n &#273;&aacute;ng k&#7875;, v&#7899;i t&#7927; l&#7879; tr&#7909;c tr&#7863;c c&#7911;a xe du l&#7883;ch n&#7897;i &#273;&#7883;a Trung Qu&#7889;c gi&#7843;m 75% t&#7915; n&#259;m 2001 &#273;&#7871;n 2014. M&#7897;t ph&#7847;n quan tr&#7885;ng c&#7911;a s&#7921; c&#7843;i thi&#7879;n n&agrave;y c&oacute; th&#7875; &#273;&#432;&#7907;c quy cho s&#7921; lan t&#7887;a ki&#7871;n th&#7913;c t&#7915; c&aacute;c c&ocirc;ng ty &ocirc; t&ocirc; n&#432;&#7899;c ngo&agrave;i th&ocirc;ng qua c&aacute;c li&ecirc;n doanh.<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/media.tripmap.vn\/blog-npn\/2025\/09\/hieu-ung-lan-toa-giup-nang-cao-chat-luong-oto-trung-quoc-3.webp\" alt=\"\" width=\"100%\"><\/figure>\n<p>Shengmao Cao, tr&#7907; l&yacute; gi&aacute;o s&#432; chi&#7871;n l&#432;&#7907;c t&#7841;i Kellogg, &#273;&#7883;nh ngh&#297;a s&#7921; lan t&#7887;a ki&#7871;n th&#7913;c n&agrave;y l&agrave; vi&#7879;c c&aacute;c c&ocirc;ng ty c&oacute; th&#7875; quan s&aacute;t v&agrave; &aacute;p d&#7909;ng ki&#7871;n th&#7913;c v&agrave; b&iacute; quy&#7871;t s&#7843;n xu&#7845;t c&#7911;a nhau m&#7897;t c&aacute;ch t&#7921; nhi&ecirc;n ho&#7863;c th&ocirc;ng qua c&aacute;c th&#7887;a thu&#7853;n h&#7907;p t&aacute;c. C&aacute;c nh&agrave; nghi&ecirc;n c&#7913;u &#273;&atilde; ph&acirc;n t&iacute;ch h&agrave;ng ngh&igrave;n cu&#7897;c kh&#7843;o s&aacute;t do J.D. Power &amp; Associates th&#7921;c hi&#7879;n t&#7915; n&#259;m 2001 &#273;&#7871;n 2014 v&agrave; nh&#7853;n th&#7845;y r&#7857;ng hi&#7879;u &#7913;ng lan t&#7887;a tri th&#7913;c t&#7915; c&aacute;c li&ecirc;n doanh &#273;&atilde; &#273;&oacute;ng g&oacute;p 8,3% v&agrave;o s&#7921; c&#7843;i thi&#7879;n ch&#7845;t l&#432;&#7907;ng t&#7893;ng th&#7875; c&#7911;a &ocirc; t&ocirc; Trung Qu&#7889;c trong giai &#273;o&#7841;n &#273;&oacute;.<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/media.tripmap.vn\/blog-npn\/2025\/09\/hieu-ung-lan-toa-giup-nang-cao-chat-luong-oto-trung-quoc-4.webp\" alt=\"\" width=\"100%\"><\/figure>\n<p>Vi&#7879;c &#273;&#7883;nh l&#432;&#7907;ng nh&#7919;ng hi&#7879;u &#7913;ng lan t&#7887;a n&agrave;y kh&ocirc;ng ch&#7881; gi&uacute;p c&aacute;c c&ocirc;ng ty hi&#7875;u r&otilde; h&#417;n v&#7873; quy&#7871;t &#273;&#7883;nh h&#7907;p t&aacute;c m&agrave; c&ograve;n cung c&#7845;p c&aacute;i nh&igrave;n s&acirc;u s&#7855;c v&#7873; ch&iacute;nh s&aacute;ch c&ocirc;ng nghi&#7879;p v&agrave; chi&#7871;n l&#432;&#7907;c kinh doanh trong b&#7889;i c&#7843;nh c&#7841;nh tranh to&agrave;n c&#7847;u. Tuy nhi&ecirc;n, s&#7921; h&#7907;p t&aacute;c n&agrave;y c&#361;ng &#273;&#7863;t ra c&acirc;u h&#7887;i v&#7873; vi&#7879;c l&agrave;m th&#7871; n&agrave;o c&aacute;c c&ocirc;ng ty n&#432;&#7899;c ngo&agrave;i c&acirc;n b&#7857;ng gi&#7919;a vi&#7879;c ki&#7871;m l&#7907;i nhu&#7853;n v&agrave; kh&#7843; n&#259;ng nu&ocirc;i d&#432;&#7905;ng m&#7897;t &#273;&#7889;i th&#7911; c&#7841;nh tranh trong t&#432;&#417;ng lai.<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/media.tripmap.vn\/blog-npn\/2025\/09\/hieu-ung-lan-toa-giup-nang-cao-chat-luong-oto-trung-quoc-5.webp\" alt=\"\" width=\"100%\"><\/figure>\n<p>C&aacute;c c&ocirc;ng ty &ocirc; t&ocirc; h&agrave;ng &#273;&#7847;u &#273;ang ph&#7843;i &#273;&#7889;i m&#7863;t v&#7899;i th&aacute;ch th&#7913;c trong vi&#7879;c c&acirc;n b&#7857;ng gi&#7919;a m&#7909;c ti&ecirc;u kinh doanh v&agrave; vi&#7879;c h&#7907;p t&aacute;c v&#7899;i c&aacute;c nh&agrave; s&#7843;n xu&#7845;t &#273;&#7883;a ph&#432;&#417;ng t&#7841;i Trung Qu&#7889;c. Trong khi h&#7907;p t&aacute;c gi&uacute;p h&#7885; ti&#7871;p c&#7853;n th&#7883; tr&#432;&#7901;ng l&#7899;n n&agrave;y, n&oacute; c&#361;ng c&oacute; th&#7875; t&#7841;o ra nh&#7919;ng &#273;&#7889;i th&#7911; c&#7841;nh tranh ti&#7873;m n&#259;ng trong t&#432;&#417;ng lai. &#272;i&#7873;u n&agrave;y &#273;&ograve;i h&#7887;i c&aacute;c c&ocirc;ng ty ph&#7843;i c&oacute; chi&#7871;n l&#432;&#7907;c h&#7907;p t&aacute;c v&agrave; qu&#7843;n l&yacute; r&#7911;i ro m&#7897;t c&aacute;ch hi&#7879;u qu&#7843;.<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/crm.tripmap.vn\/uploads\/news-photos\/2025\/09\/17585952986803.jpg\" alt=\"\" width=\"100%\"><\/figure>\n<p>Nh&igrave;n chung, s&#7921; lan t&#7887;a ki&#7871;n th&#7913;c t&#7915; c&aacute;c li&ecirc;n doanh &#273;&atilde; &#273;&oacute;ng vai tr&ograve; quan tr&#7885;ng trong s&#7921; ph&aacute;t tri&#7875;n c&#7911;a ng&agrave;nh c&ocirc;ng nghi&#7879;p &ocirc; t&ocirc; Trung Qu&#7889;c. Vi&#7879;c c&aacute;c c&ocirc;ng ty n&#432;&#7899;c ngo&agrave;i h&#7907;p t&aacute;c v&#7899;i c&aacute;c nh&agrave; s&#7843;n xu&#7845;t &#273;&#7883;a ph&#432;&#417;ng kh&ocirc;ng ch&#7881; gi&uacute;p h&#7885; th&acirc;m nh&#7853;p th&#7883; tr&#432;&#7901;ng Trung Qu&#7889;c m&agrave; c&ograve;n &#273;&oacute;ng g&oacute;p v&agrave;o s&#7921; n&acirc;ng cao ch&#7845;t l&#432;&#7907;ng s&#7843;n ph&#7849;m c&#7911;a c&aacute;c nh&agrave; s&#7843;n xu&#7845;t Trung Qu&#7889;c. Tuy nhi&ecirc;n, c&aacute;c c&ocirc;ng ty c&#7847;n ph&#7843;i c&acirc;n nh&#7855;c k&#7929; l&#432;&#7905;ng v&#7873; chi&#7871;n l&#432;&#7907;c h&#7907;p t&aacute;c v&agrave; qu&#7843;n l&yacute; r&#7911;i ro &#273;&#7875; &#273;&#7841;t &#273;&#432;&#7907;c m&#7909;c ti&ecirc;u kinh doanh trong b&#7889;i c&#7843;nh c&#7841;nh tranh to&agrave;n c&#7847;u.<\/p>\n<figure><img decoding=\"async\" src=\"https:\/\/crm.tripmap.vn\/uploads\/news-photos\/2025\/09\/17585952969107.jpg\" alt=\"\" width=\"100%\"><\/figure>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>C\u00e1c h\u00e3ng \u00f4 t\u00f4 l\u1edbn nh\u01b0 Toyota, Volkswagen v\u00e0 BMW h\u1ee3p t\u00e1c v\u1edbi nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ecba ph\u01b0\u01a1ng Trung Qu\u1ed1c \u0111\u1ec3 ti\u1ebfp c\u1eadn th\u1ecb tr\u01b0\u1eddng l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi. S\u1ef1 h\u1ee3p t\u00e1c n\u00e0y gi\u00fap lan to\u1ea3 ki\u1ebfn th\u1ee9c, t\u1eeb \u0111\u00f3 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 s\u1ea3n l\u01b0\u1ee3ng c\u1ee7a ng\u00e0nh c\u00f4ng nghi\u1ec7p \u00f4 t\u00f4 n\u01b0\u1edbc n\u00e0y. \u0110i\u1ec1u n\u00e0y \u0111\u00f3ng g\u00f3p 8,3% v\u00e0o s\u1ef1 c\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng \u00f4 t\u00f4 Trung Qu\u1ed1c trong giai \u0111o\u1ea1n 2001-2014.<\/p>\n","protected":false},"author":1,"featured_media":16579,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[3],"tags":[13369,7912,5532,10699],"class_list":["post-16573","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thoi-su","tag-chat-luong-o-to","tag-cong-nghiep-o-to","tag-kinh-te-trung-quoc","tag-nganh-o-to"],"_links":{"self":[{"href":"https:\/\/nopphatnguoi.vn\/blog\/wp-json\/wp\/v2\/posts\/16573","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nopphatnguoi.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nopphatnguoi.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nopphatnguoi.vn\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nopphatnguoi.vn\/blog\/wp-json\/wp\/v2\/comments?post=16573"}],"version-history":[{"count":0,"href":"https:\/\/nopphatnguoi.vn\/blog\/wp-json\/wp\/v2\/posts\/16573\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nopphatnguoi.vn\/blog\/wp-json\/wp\/v2\/media\/16579"}],"wp:attachment":[{"href":"https:\/\/nopphatnguoi.vn\/blog\/wp-json\/wp\/v2\/media?parent=16573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nopphatnguoi.vn\/blog\/wp-json\/wp\/v2\/categories?post=16573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nopphatnguoi.vn\/blog\/wp-json\/wp\/v2\/tags?post=16573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}